In today's society, the focus has shifted towards the visual aspect of social media. TikTok, with its worldwide popularity, serves as a prime example of this phenomenon. Its short video mode offers concise content and a variety of special effects, resulting in instant satisfaction and feedback for users. This is the underlying cause of TikTok's daily obsession with likes on the American version.
跨境独立站卖家开始利用这一点TikTok带货 最终成为产品的消费者,身解释瓜子理论。
独立站如何布局TikTok?我们先来看个例子!
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LUNA - created by Lisa, is one of the leading Irish brands in hair styling, beauty, and cosmetics influenced by Ireland.
Kieran Walsh, from National Beauty, stated that since joining TikTok as an advertising manager, it has become their third largest traffic driving factor. The majority of TikTok users they have engaged with are new users, allowing them to reach a wider audience. After initially using their LUNABYLISA brand, they have now activated the remaining brands in their product portfolio and are looking forward to further engagement and growth.
TikTok has embarked on a significant transformation, paving the way for a promising future with its dual attributes as a social media and shopping platform. Going forward, TikTok aims to introduce additional methods for commercial patterns, aiming to achieve long-term success in their endeavors.